Web reputation research in the age of online data restriction

Authors

  • Agnese Vardanega Associate Professor, University of Teramo

DOI:

https://doi.org/10.61007/QdC.2024.1.256

Keywords:

reputation, ricerca, dati

Abstract

The importance of online reputation and content influence in today's digital landscape is as much a central issue for democracy as for the economic investments it generates. Although these investments are data-driven, there is a critical issue concerning the metrics used to measure the impact of content.

After the Cambridge Analytica scandal, there was a discussion around the importance of publicity and data transparency to sustain the platforms' own credibility. This led Meta to make public profile data accessible via the free CrowdTangle platform, which is aimed at the market, but free for academics.

Twitter, which has historically been the most transparent platform in this respect, recently closed its APIs, making them available at extremely high prices.

The context is also changing fast, as competition for access to data has become a key component in the development and training of artificial intelligences, as the quality and quantity of available data (perhaps through partnerships and commercial agreements) can make a difference in the ability to train models. This could lead to a progressive closure of data, also in terms of explorability of published content by outsiders.

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Published

2024-10-31

How to Cite

Vardanega, A. (2024). Web reputation research in the age of online data restriction. Community Notebook. People, Education and Welfare in the Society 5.0, 1(1), 42–52. https://doi.org/10.61007/QdC.2024.1.256